What is Search Engine Optimisation (SEO)?
Search Engine Optimisation, usually referred to as SEO is the act of improving a websites performance on Search Engines like Google & Bing. The organic results will usually come after the Paid Ads and Local Map Listings. There are hundreds of different things taken into account everytime somebody searches for something. SEO is ensuring that your website “checks the boxes” so your website will appear for people searching your products or services!
Cheapest Cost Per Conversion
Search Engine Optimisation provides the best Cost Per Conversion across all Digital Marketing Platforms making it the most efficient. It’s sometimes even referred to as ‘free’ traffic because it’s that cost efficient.
Starting Up A Business?
We have a special package for new businesses or anybody looking to start.
Technical SEO
Technical SEO aims to look after the back-end of your website – the things behind the scenes. We’ll aim to make your website faster, more efficient, and ensure technical mark up is correctly implemented – this helps Search Engines understand your website better.
Content SEO
Content plays a very important role in SEO, from ensuring pages target appropriate search terms (known as keywords), to making sure it is coherent and readable. Most importantly of all, we’ll make sure that visitors will love it.
Off-Page SEO
Off-Page SEO is the equivalent of having your business spread by Word of Mouth, except it’s on the internet! You’re building trust with Search Engines by having lots of other websites talk about you.
On-Page SEO
On-Page SEO looks after crucial opportunities to improve navigation through the website, linking important pages to one another, it also includes things such as image optimisation to speed up the load time of the page.
Local SEO
Do you want to be found when somebody searches for your products or services in your area? Of course you do, which is why Local SEO is very important to any website. This is closely tied to Off-Page SEO and will help your Google My Business profile appear in searches.
E-Commerce SEO
E-Commerce SEO focuses on product related searches and driving sales through the website. We apply best practices to website optimisation in order to increase sales through your website.
Reports & Check Ins
We aim to have regular check ins with our clients, whether you need weekly updates or monthly, we’re flexible to your needs. We’ll make sure you’re updated on everything that we’ve been doing. We love sharing our success with clients, which is why we’ll produce simple and understandable reports that will show you the honest truth about your website, traffic & conversions.
Free 1 Hour Consultation
We offer a free 1 hour consultation to get to know you, with no obligations whatsoever. If you want to talk about potential marketing strategies, talk about your business needs or want to know more about us.
Our Approach To SEO
We are proudly a ‘White Hat’ SEO agency, this means we follow Webmaster Guidelines and do not perform tricks that are considered spammy. We believe putting other peoples businesses/websites at risk is irresponsible.
We are very passionate about SEO, and our clients, so we have a rigorous approach;
1. Onboarding Session – We want to get to know you and your business before we even start. This will ensure we know where to focus our attention.
2. SEO Audit – We will perform an audit to understand how your website currently performs
3. Create a Strategy – The strategy will include our recommendations for your website, SEO Goals, a timeline of actions we will undertake.
4. Monthly Meetings – At a minimum, along with regular reports on our SEO success throughout the campaign.
Frequently Asked Questions
How long does SEO take?
SEO doesn’t have a finish date like some things. Usually, SEO should continue for the lifetime of your website/business. Of course, if you just require assistance with a single SEO project, we’ll aim to deliver it as quickly as feasible.
What do you need to get started?
In order to start site-wide SEO, we need access to Google Search Console, Bing Webmaster Tools & website analytics. We already have all the tools required. But most importantly, we need to know what your website/business goals over the next 12 months, 3 years and 5 years so we can tailor our approach.
How do you measure SEO success?
We measure SEO success by checking a number of things such as Ranking Positions across Mobile & Desktop, Organic Traffic, Search Impressions, Click Through Rate and arguably the most important, Organic Conversions/Revenue. We also measure our success on the happiness of our clients. If you aren’t happy, we aren’t successful.